DTE AMI Smart Meter Mailer

Project: DTE AMI Smart Meter Mailer

No items found.

Challenge

DTE Energy wanted to inform customers about the new AMI Smart Meter that was installed at their residence. We created a mailing that was sent to every new AMI Meter customer that included a letter and a magnet. The magnet highlighted the key benefits of having the new meter.

Solution

Results

The survey reported that 81% of clients remembered the actual magnet received and 50% remembered the information that was placed on the magnet. Due to the wonderful feedback from clients, a total of 1.5 million magnets were later sent out.

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DTE AMI Smart Meter Mailer

Project: DTE AMI Smart Meter Mailer

No items found.

Challenge

DTE Energy wanted to inform customers about the new AMI Smart Meter that was installed at their residence. We created a mailing that was sent to every new AMI Meter customer that included a letter and a magnet. The magnet highlighted the key benefits of having the new meter.

Results

The survey reported that 81% of clients remembered the actual magnet received and 50% remembered the information that was placed on the magnet. Due to the wonderful feedback from clients, a total of 1.5 million magnets were later sent out.

Let's Tell Your story

We tell your brand’s story through merchandise and strategy to elevate engagement and increase impact.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

DTE AMI Smart Meter Mailer

Project: DTE AMI Smart Meter Mailer

No items found.

Challenge

DTE Energy wanted to inform customers about the new AMI Smart Meter that was installed at their residence. We created a mailing that was sent to every new AMI Meter customer that included a letter and a magnet. The magnet highlighted the key benefits of having the new meter.

Summary

  • Direct Mail
  • Client Engagement
  • Custom Merchandise
  • Fulfillment

Explore More Work

DTE Waffles for Warmth
Signature
Detroit Tigers Socks
View all Our Work

Let's Tell Your story

We tell your brand’s story through merchandise and strategy to elevate engagement and increase impact.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

DTE AMI Smart Meter Mailer

Project: DTE AMI Smart Meter Mailer

No items found.

Challenge

DTE Energy wanted to inform customers about the new AMI Smart Meter that was installed at their residence. We created a mailing that was sent to every new AMI Meter customer that included a letter and a magnet. The magnet highlighted the key benefits of having the new meter.

Solution

Explore More Work

DTE Waffles for Warmth
Signature
Detroit Tigers Socks
View all Our Work

Let's Tell Your story

We tell your brand’s story through merchandise and strategy to elevate engagement and increase impact.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.